Remove 2022 Remove B2C Remove Customer Engagement Remove Customer Retention
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5 Top Customer Service Articles of the Week 10-24-2022

ShepHyken

My Comment: This article is actually an interview with PwC Customer Transformation Leader George Korizis. While the title focuses on retailers balancing digital and human-to-human experiences, there is a lot that any company (B2C or B2B) can take away from the lessons shared. Who doesn’t want their customers to love them?

Article 52
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Why Digital Customer Success Is Crucial in 2023 and Beyond

Gainsight

Everything from how we serve our customers, retain them, and grow our business has changed—customer retention is no longer a nice-to-have, it’s a critical growth axis. As a result, SaaS businesses are focussing on building durable businesses by keeping existing customers rather than acquiring new one.

2023 59
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Elevating Personalization: Optimizing Journey Orchestration with Integrated Customer Data Platforms (CDPs) and Multichannel Marketing Hubs 

Optimove

” In our work with hundreds of major B2C brands, we have observed that relevance plays a pivotal role in enhancing customer engagement across diverse industries such as finance, retail, and gaming. Overall, a significant 73% of consumers indicate a preference for fewer marketing communications.

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Top 5 Customer Service & CX Articles for the Week of August 7, 2023

ShepHyken

Since the beginning of my career, I’ve preached about that many customer service skills and CX strategies apply to every type of company in any industry. That includes B2C, B2B, and G2C (Government to Citizen). in 2022 and 5.4% as of 2023 and minimum federal wage of $7.25

Article 62
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Frightening Issues That Haunt Marketers: From Marketing to Mobile 

Optimove

The results revealed that 54% of marketers have chosen to allocate more than half of their marketing budget to new customer acquisition. In contrast, only 13% have opted to invest over half of their budget in customer retention. The remaining 33% split the budget evenly. Fright Level: 2. Fright Level: 4. Fright Level: 5.

Marketing 119
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Top 50 Women Leaders in Customer Success 2022

SmartKarrot

In celebration of International Women’s Day, we are honored to present our Top 50 Women Leaders in Customer Success to Follow list for 2022, celebrating 50 influential women leaders and their inspiring stories of strength and success. Her diverse yet unique skills include customer life cycle optimization from pre-sales.

2022 21
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75 Must-Know Customer Experience Statistics to Move Your Business Forward in 2022

SmartKarrot

Not just brand loyalty, CX is a key factor when making purchase decisions, customer retention, and even word-of-mouth advertising. Considering this importance, we have brought a list of 75 customer experience statistics to you. These will help you efficiently create an excellent experience for your customers.

2022 10