BlueOcean
DECEMBER 13, 2022
Check your wallet (digital and/or physical) – do you have loyalty cards for your favorite retail outlets? loyalty programs on average. Ulta tells a similar story— 95% of their revenue comes from their loyalty program members. The data is clear—loyalty pays… but it is often harder to achieve than it looks.
Interactions
JUNE 2, 2022
Summer 2022 is upon us and, as the Washington Post covers, all indications suggest travel will be back to the pre-pandemic era. Maintaining loyalty and rewards programs . Many guests traveling this summer–some for the first time in years–will certainly want to access and update their rewards program.
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Strativity
MAY 25, 2023
Third-party providers comprised a whopping ~52 percent of food and drink app downloads in 2022, signaling a tug-of-war with large, national franchises that is only going to heat up. But the success of these programs has as much to do with insights as technology. Customers have more restaurant choices than ever.
Optimove
JULY 18, 2023
Always on the lookout for ways to take advantage of bonus offers, bend the rules, and exploit promotions to maximize their gains, bonus abusers are the proverbial pain in the backside of every online gaming operator – at last count (2022) 71% of operators had reported an increase in promotion abuse.
ShepHyken
MAY 30, 2022
This is Where Rewards Programs Lose Most of Their Members by Jenn McMillen. My Comment: If you have a rewards program, is it working? Here you will find some interesting stats and findings about why rewards programs fizzle out, the mistakes companies/brands make, and more. Follow on Twitter: @Hyken.
SmartKarrot
MARCH 17, 2022
B2B businesses need to reward their loyal clients frequently. While B2C loyalty programs are quite popular, B2B SaaS companies have to keep certain best practices in mind. Customer loyalty is the base of customer retention. What is a B2B Customer Loyalty Program? Select a bunch of relevant rewards.
Strativity
APRIL 27, 2023
Restaurant Brands International reported a stellar 2022 system-wide sales growth of 13.4%. Brands CEO David Gibbs noted, “2022 was a landmark year for Yum! The research service Apptopia released its list of most downloaded food apps 2022 and the results were telling. Third-party services represent ~52% of the downloads.
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