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Multi-Channel Marketing and What It Can Bring to Your Business

LiveChat

In the past, the local shops had all the power in a customer-seller relationship. Multi-channel marketing didn’t make sense because sellers got results without going the extra mile. Now, the whole relationship is reversed. They have to embrace multi-channel marketing if the want to make a dent in the market.

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Chiropractor marketing 101: How to build a thriving practice

BirdEye

With nearly 50% of people being unclear about the benefits of chiropractic care, the importance of chiropractor marketing cannot be overstated. As more healthcare seekers go online first, chiropractors need to get their digital marketing strategy right. Table of contents Why do chiropractors need marketing?

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Optimove Acquires Advanced Mobile Marketing Platform Kumulos. Here’s What’s In It for You

Optimove

If you’ve read our official press release from today (March 29th, 2022), you know that “Optimove, the leading CRM Marketing Platform, today announced its acquisition of Kumulos, a Dundee, Scotland-based provider of a personalized messaging platform for mobile applications.”. Which is 100% true. Again, this is perfectly accurate.

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The ultimate guide to social media scheduling tools

BirdEye

Including social media in your marketing strategy is crucial to maximizing your leads. Social media scheduler tools are incredible assets for businesses and marketers alike– with them, you can schedule multiple posts across multiple social media accounts. Posting consistently is the number one way to achieve your goals on social media.

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Guest Post: 9 Best Tips for Maximizing Your E-Commerce Customer Service

ShepHyken

This week we feature an article by Jake Rheude, Director of Marketing at Red Stag Fulfillment. He writes about how to best perform e-commerce customer service. Impeccable customer service helps you hit the hearts of your followers. After all, any good brand out there does not just only have customers.

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17 digital marketing tools you need for your business 

BirdEye

The digital marketing landscape continues to evolve, with new trends emerging almost daily. While this means businesses face unique challenges, businesses that adapt to this environment with effective digital marketing strategies reap the rewards. But it’s how you’ll retain your customer base and outperform your competition.

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Customer Data Platform: The Ultimate Guide

Fox Metrics

It creates a unified customer database accessible by other marketing systems, customer service, and other business initiatives. In the 1990s, when online marketing became a thing, marketers faced having problems with very little information about their customers. Let me explain. Why You Need a CDP?