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The Customer-Centric Compass

CSM Magazine

As consumers, we are not merely transactional entities; we are individuals seeking experiences that resonate with us. Recognizing the pivotal role customer service plays in this quest is the first step towards a more rewarding consumer journey. It’s a testament to their dedication to providing a smooth and efficient experience.

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Augmented Reality To Enhance Customer Experience: The Try-Before-You-Buy Experience

SurveySparrow

As a result, physical shopping has come to a halt, and customers have shifted to e-commerce platform to satiate their needs. Therefore, e-commerce players who could enhance customer experience with a technological tool like AR have successfully paved their way to the door of their prospective buyers. a) AR self-service support.

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CX leader spotlight: Michael Bair, SVP of Customer Experience at FIGS

delighted

We sat down with Michael Bair, SVP of Customer Experience at FIGS to learn how his career learnings helped him build a flourishing CX program at the leading direct-to-consumer healthcare apparel and lifestyle brand for healthcare professionals. Read the full FIGS case study here. I was lucky enough to take a non-traditional path.

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Your Ultimate Guide to Brand Perception

ProProfs Chat

Brand perception is a crucial indicator of how well your customers are able to connect with your brand: What are their feelings and emotions when they think of you? Stackla research brings forth the fact that 86% of customers look out for brand authenticity before they support a brand. Image Source: Brand Master Academy.

Brands 111
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How to Build Brand Loyalty by Improving the Customer Experience

ProProfs Chat

No matter if you own a mom and pop shop at a street corner or run a multinational apparel brand, loyal customers are driving your business forward, one transaction at a time. . Strategy 2: Connect With Your Customers using ‘Emotional Branding’. No wonder, why worldwide users magically connect with this brand. .

Loyalty 93
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Brand Move Roundup – April 21, 2020

C Space

Entercom , a leading multi-platform audio and entertainment company, has launched “Stay Connected” ( #StayConnectedTogether ), a public service initiative to unify the company’s crisis response across its 235 broadcast brands and expansive digital platform to meaningfully impact public health and well-being.

2020 52
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How to Enhance CX in Retail With Customer Feedback?

SurveySensum

She has everything; from outdoor gear to athletic apparel and fitness equipment. Turns out, her customers aren’t fully aware of the fitness equipment category because most of your marketing efforts were focused on outdoor gear and athletic apparel! So, she decided to do a Product Discovery Survey to get to the bottom of it.

Retail 52