Remove B2B Remove Customer Experience Management Remove Customer Experience Professionals Remove ROI
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Customer Experience Planning: Do This, Not That

ClearAction

1) Drive significant change in order to drive significant ROI : most customer experience efforts start out with a technology buy, taking cues from vendors about what customer experience managemen t entails. In truth, it boils down to making your company irresistible to customers and prospects. Carpe diem!

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Advancing Customer Experience Expertise in CX Month

ClearAction

It’s a time when customer experience professionals take extraordinary care to thank customers — and employees who make a difference in customer experience (CX). CX Day is in the first week of October, founded by the Customer Experience Professionals Association ( CXPA ).

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Customer Experience Influencers You Must Follow – Part 2

Customer Guru

Kate is the VP and Principal Analyst at Forrester and serves Application Development & Delivery Professionals. She is a renowned expert on customer relationship management (CRM), customer service strategies, and ROI. She is a world-reknowned author, professional speaker and a customer experience consultant.

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Journey Mapping: Focus on the Customers’ Experience

ClearAction

Acknowledge that there are a lot of things behind-the-scenes that customers think about and consult, and it's an incomplete journey map until you've discovered those aspects of the customer's experience. For B2B in particular, find out who cares about what and why for each step of the customer experience journey.

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The Future of Customer Experience Calls Urgently for a Significant Shift

ClearAction

The future of customer experience (CX) is sure to be influenced by artificial intelligence, digitalization, the sharing economy, generational preferences, cross-pollinated expectations and much more. Likely, the promise of CXM ROI has been alluring to executives who have asked for quick wins and near-term gains.

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Top 150 Global Customer Experience Thought Leaders and Influencers of 2020

SurveySensum

Currently, he is serving as the Director of Customer Success at Kustomer and an Advisor at The Success League. He specializes in customer success, customer experience, SaaS start-ups, B2B & B2C marketing strategy, and e-commerce. Blake Morgan – Customer Experience Futurist, Keynote Speaker, Author.

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Loving Suppliers for Customer Experience Excellence

ClearAction

If every company has no intention of loving their suppliers, then what's the point of B2B companies trying to be loved their customers? Why do we make it hard for customers to do business with us, and even harder for suppliers to do business with us? What happens with customer-centric supplier management?