BirdEye

JULY 5, 2023

Increase sales – Existing customers trust your brand and know your products, so they’re more likely to continue purchasing and engaging with your business. Grow brand awareness – Satisfied customers are likely to share their stories and promote your business in their immediate circle via word of mouth or social media channels.

Marketing 98

Marketing Social Media Loyalty Programs Customer Retention 98

Beyond Philosophy

NOVEMBER 16, 2016

Customers voiced their displeasure on their Facebook page and all over social media. If you just make the change and don’t say anything about it, or worse, say the wrong thing about it, it makes customers disappointed and angry. Take the new Starbucks rewards program ( please!). Their 400-gram (14 oz.)

Social Media 167

Social Media Rewards Programs Consulting Customers 167

Up Your Service

MAY 3, 2017

Our previous blog post demonstrated the power of customer voice in an unsolicited book review from a technology industry guru. Read on… Customer loyalty is a powerful marketing force that travel and hospitality businesses are always chasing. Good or bad, social media massively amplifies the word-of-mouth effect.

Hospitality 74

Hospitality Travel Brands Airlines 74