SuiteCX

JUNE 15, 2017

Marketing teams are spending big on rewards, partnerships, agencies, data capabilities and marketing technology. Having a loyalty program is becoming a cost of doing business, a hygiene factor. Having a loyalty program is becoming a cost of doing business, a hygiene factor. Solution to the measurement challenge?

ROI 40

ROI Measurement Marketing Loyalty Programs 40

SuiteCX

JUNE 15, 2017

Marketing teams are spending big on rewards, partnerships, agencies, data capabilities and marketing technology. Having a loyalty program is becoming a cost of doing business, a hygiene factor. Having a loyalty program is becoming a cost of doing business, a hygiene factor. Solution to the measurement challenge?

ROI 40

ROI Measurement Marketing Loyalty Programs 40

Currency Alliance

APRIL 15, 2024

They’re a low-cost incentive compared to other forms of incentives such as discounts, cashback, affiliate marketing offers, or paying for search traffic from Google. That is why Walmart might collaborate with fuel retailers, insurance companies, travel agencies, pharmacies, or construction hardware companies.

Loyalty Programs 52

Loyalty Programs Loyalty Airlines Banking 52

Magellan Solutions

DECEMBER 3, 2021

Insurance services. An outsourced specialist can better handle such tasks to ensure better incentives and rewards programs for your in-house employees. SMEs are often focused on directing their finances in areas that contribute to the overall ROI and profit. Benefits administration. Time tracking. Performance management.

Telecommunications 52

Telecommunications Rewards Programs Call Center Financial 52

Currency Alliance

JUNE 11, 2019

In 2000, UK consumer bank Halifax launched a fairly successful marketing slogan: the people that give you extra [iv]. Banks have been in and out of rewards programs for decades – but their focus ebbs and flows depending on the economic cycle as well as the regulatory framework. Extra what?

Banking 40

Banking Loyalty Consumers Loyalty Programs 40

Currency Alliance

FEBRUARY 10, 2020

Broadly speaking, most of the chains’ loyalty efforts have been in proprietary, albeit digitalized versions of the original S&H program: collecting in order to redeem for rewards, some digital couponing, and pushing out offers via a mobile app. The result of this, if done well, will not be a radical shake-up of the entire market.

Loyalty Programs 52

Loyalty Programs Loyalty Hotels Travel 52