ReviewTrackers
JULY 28, 2021
Insurance and Social Media. Social media marketing for insurance is experiencing major growth. According to a report by consultancy firm ITDS: 100 percent of 20 major global insurers are active on Facebook. Social Media Marketing for Insurance: The Challenge. But there are challenges.
InMoment XI
APRIL 18, 2023
Because she speaks to thousands of client-side professionals and many vendors, she gets an insider view of how the entire industry is structured, giving her a unique perspective on the CX market. For instance, the marketing team might focus on driving loyalty and retention. Different teams have different goals and incentives.
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GetFeedback
JULY 19, 2019
Some are calling CX the new marketing, others are calling it the new brand. A recent McKinsey survey showed customer satisfaction with health insurance is 73% more likely when customer journeys work well than when only touchpoints do. There is greater ROI when the holistic customer journey is the focus. Let me explain. .
Interactions
OCTOBER 15, 2020
In recent years, the insurance sector has experienced an uprise in disruptive innovation. Combined with the disruption caused by the pandemic, there is a huge opportunity for insurers to transform the way that they do business, especially in customer experience. Insurers will then need to consider how technology will come into play.
ReviewTrackers
AUGUST 23, 2018
Social media marketing for insurance is experiencing major growth. According to a report by consultancy firm ITDS, 100 percent of 20 major global insurers are active on Facebook. Social Media Marketing for Insurance: The Challenge. People are not quick to trust insurance providers. But there are challenges.
TechSee
JANUARY 2, 2018
Customer satisfaction and experience are important for every industry, and insurance is no exception. According to the OECD Global Insurance Statistics , more than US $2.29 trillion in claims were paid by insurance companies in 2016 alone. Already a fiercely competitive industry, new players are continuously entering the market.
inQuba
FEBRUARY 7, 2023
Helping customers achieve their goals so that you can too As an insurance professional you spend a lot of time thinking about your policy holders’ journeys, especially in a business environment that has completely transformed. As an insurer, your two overarching challenges are policy holder acquisition and retention.
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