Martin Hill-Wilson

JUNE 13, 2015

It is part of a programme I’m running with Capita in their role as ‘Masters of Tactical Transformation’. We are on a mission to help the largest service brands in the UK accelerate their adoption of digital engagement. In my last post , I discussed the need for a disciplined approach in developing a multi-channel strategy.

Multi-Channel 58

Multi-Channel Customer Service E Commerce Competitive Advantage 58

C3Centricity

JUNE 28, 2018

The board trusts the new CMO to analyse the situation, identify what needs to be done, develop the plan to do it and then take actions. What does a Head of Marketing (CMO) do in their average four-year tenure to ensure that they keep their job for longer? So just how long have you been in your position? Why is this? The Challenges.

Marketing 59

Marketing Brands Information ROI 59

C3Centricity

JUNE 28, 2018

The board trusts the new CMO to analyse the situation, identify what needs to be done, develop the plan to do it and then take actions. What does a CMO do in their average four-year tenure to ensure that they keep their job for longer? And even more shocking is the fact that in the consumer goods industry it is even lower at just 3.6

Marketing 54

Marketing Brands Information ROI 54

BirdEye

APRIL 6, 2023

Digital product sale 8. According to the US Census, an average of 5.4 million business ventures are started in the U.S. Starting a business is a great way to fulfill your passions and make a living. It’s also an effective way to gain a more flexible lifestyle and greater independence you won’t find working for someone else. Coaching 10.

2023 98

2023 Insurance Social Media Transportation 98