Beyond Philosophy
JULY 6, 2016
We learned a few things about what to do and what not to do there, as it pertains to Customer Experience. China is still in the early stages of Customer Experience discovery. China sees us as the thought leadership of Customer Experience. China is in the Early Stages of Customer Experience Discovery.
Beyond Philosophy
JANUARY 16, 2018
CMC Thought Leadership Principal, Beyond Philosophy. A recent article on corporate customer-centricity by a prominent market research firm made the case for this type of culture as “the most effective way to meet customers’ changing needs.” The author had several suggestions for building customer-centricity.
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Strativity
SEPTEMBER 14, 2016
“Strativity gives a disciplined holistic approach to Customer Experience Management and foster deep, profound cultural changes that support both the journey of a customer and the profitability of a business.”. For over a decade, Strativity Group has led dozens of organizations around the world into a new era of customer-centricity.
C3Centricity
APRIL 17, 2018
He spoke about the differences between customer focus and customer centricity and the often times confusion between the two terms. That is why I tend to speak about customer first rather than customer centricity these days. What a Customer First Strategy is not. What a Customer First Strategy is.
Comm100
MARCH 8, 2017
Kate Nasser, otherwise known as the People Skills Coach™, offers anyone who happens upon her Twitter page a wealth of knowledge on topics such as how to increase your impact and how to create positive customer experiences. She is an expert on customer-centric leadership, and an active tweeter. Flavio Martins. flavmartins.
GetFeedback
JANUARY 6, 2020
Personas are developed based on a combination of factors developed through research into customer goals, challenges, habits, and demographics. This relationship (as opposed to transactional) thinking can be applied to B2B and B2C customers. In this case, customers that buy a lot would be important even if not profitable. .
Beyond Philosophy
MAY 12, 2015
Psychologist and Professor Daniel Kahneman , winner of the 2002 Nobel Memorial Prize in Economic Sciences, explains why this is in his book, “ Thinking Fast and Slow ”. In truth, when your gut instinct turns out to be right, it is a result of the complicated system of decision-making your brain employs.
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