Martin Hill-Wilson

MAY 27, 2015

and we were spelling out the new doctrine of ‘real time’, ‘innovative’, ‘perpetual beta’ etc. The options that each grabbed a quarter of the online vote were: “Steps Towards Understanding Your Customer Digital Profile” and “Checklist On Going Digital”. It’s all useful if you remember the golden rule of customer insight.

2005 65

2005 2014 2013 2007 65

Comm100

MARCH 2, 2022

The value of excellent customer experience (CX) is no secret, nor are the aspects needed to deliver it – and yet many organizations are struggling to deliver on consumer CX expectations. Chasing customer expectations may seem like a reasonable or necessary thing to do, but can your organization actually do it?

Customer Expectations 52

Customer Expectations Net Promoter Score 2005 Customer Experience Management 52

ProProfs Chat

DECEMBER 23, 2019

And the results are starting to show because these companies are placing customer centricity in the midst of their core brand and mission. For these businesses, customer centricity is not just a buzzword. What they do is basically put a premium on the customer and their experience with the product, service, or brand.

Customer Centricity 96

Customer Centricity Customer Journey Mapping Customers Culture 96

CX Journey

FEBRUARY 18, 2016

Ten years ago, in 2005, a group of people working in the field of knowledge management across the UK and the USA coined the phrase " narrative leadership." More innovative businesses brought together multidisciplinary teams to share knowledge through storytelling. Plenty of books were written and conferences attended.

Leadership 44

Leadership 2005 Books Insights 44

Currency Alliance

NOVEMBER 16, 2021

Rewards that are interesting for less-frequent customers, as well as to frequent customers, motivate every customer to engage more, and increase the share of wallet that they allocate to your brand. Less-personalized promotion can also be done in stores or via partners to keep the customer striving for their goal.

Loyalty 52

Loyalty Loyalty Programs Touchpoint Hotels 52

Currency Alliance

NOVEMBER 16, 2021

Rewards that are interesting for less-frequent customers, as well as to frequent customers, motivate every customer to engage more, and increase the share of wallet that they allocate to your brand. Less-personalized promotion can also be done in stores or via partners to keep the customer striving for their goal.

Loyalty 52

Loyalty Loyalty Programs Touchpoint Hotels 52