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Illustrating the ROI of CX

Second to None

Watermark Consulting’s 2019 Customer Experience ROI study examined the cumulative total stock return of the L eaders and L aggards in CX over the span of eleven years (Forrester Research’s CX Index from 2007-2015 & Temkin Group’s Experience Ratings from 2016-2018). They gathered consumer data from 10,000 respondents in the US.

ROI 54
article thumbnail

Illustrating the ROI of CX

Second to None

Watermark Consulting’s 2019 Customer Experience ROI study examined the cumulative total stock return of the L eaders and L aggards in CX over the span of eleven years (Forrester Research’s CX Index from 2007-2015 & Temkin Group’s Experience Ratings from 2016-2018). They gathered consumer data from 10,000 respondents in the US.

ROI 48
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Top 50 Customer Service Leaders – Best Customer Experience Influencers

Storyminers

Arie’s industry specialties include: Financial Services, Credit Card, Consumer Lending, Retail, Internet, Telecommunications, and other services companies. Augie Ray is a Vice President Analyst covering customer experience (CX) for marketing and CX leaders. Most recently, he was named one of Campaign US ’ Digital 40 over 40.

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Top 50 Customer Service Leaders – Best Customer Experience Influencers

Storyminers

Arie’s industry specialties include: Financial Services, Credit Card, Consumer Lending, Retail, Internet, Telecommunications, and other services companies. Augie Ray is a Vice President Analyst covering customer experience (CX) for marketing and CX leaders. Most recently, he was named one of Campaign US ’ Digital 40 over 40.

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2020: The Year of Gratitude?

CX Workout - Ideas Blog

Academic research has shown that evoking gratitude across customers or buyers leads to valuable behavioral outcomes such as positive word of mouth or recommendation (Soscia, 2007) and increased purchase intentions (Palmatier et al., Eggert et al., 2015 further confirmed that gratitude fosters commitment and enhances loyalty.

2020 52
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Top 150 Global Customer Experience Thought Leaders and Influencers of 2020

SurveySensum

He is a New York Times #1 bestselling author and an international speaker on leadership, employee engagement, customer experience, customer loyalty, and consumer advocacy. Ingrid Lindberg – Keynote Speaker, CXO, Founder, and CEO of Chief Customer. LinkedIn : [link]. Website : [link]. LinkedIn : [link] /.

2020 132