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Connecting Your Brand with the New Generation

Second to None

Companies often assume that Millennials and Gen Zers are similar enough to apply the same engagement tactics across both groups. Older Gen Zers witnessed their parents face economic turmoil and risk of unemployment in 2008, instilling a pragmatic attitude towards the monetary market. Why are they different?

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Connecting Your Brand with the New Generation

Second to None

Companies often assume that Millennials and Gen Zers are similar enough to apply the same engagement tactics across both groups. Older Gen Zers witnessed their parents face economic turmoil and risk of unemployment in 2008, instilling a pragmatic attitude towards the monetary market. Why are they different?

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Four Point Plan to get back to Business Post COVID19

Pink Guava

Yes, it will be a slow recovery of the economy with business models, customer demand everything having a reset. But there is always a silver lining after a doom, and history is the witness that every doom had been a change to start the NEW, be the dotcom, 2008 prime recession or the Great Depression of the 1920s.

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CX Experts We Love

Wootric

She has experience in both helping companies understand their employees and customers and identifying what drives retention, satisfaction, engagement, and the overall experience – so that, together, they can design a better experience for all constituents. Why we love Sarang: Sarang’s head of Customer Success at Wootric.

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Top 50 Customer Service Leaders – Best Customer Experience Influencers

Storyminers

She’s got more than 25 years of experience (both client-side and vendor side) helping companies understand their employees and customers and identify what drives retention, satisfaction, engagement, and the overall experience – so that employees, customers, and businesses reap the benefits and achieve their desired outcomes.

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Top 50 Customer Service Leaders – Best Customer Experience Influencers

Storyminers

She’s got more than 25 years of experience (both client-side and vendor side) helping companies understand their employees and customers and identify what drives retention, satisfaction, engagement, and the overall experience – so that employees, customers, and businesses reap the benefits and achieve their desired outcomes.

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Customer Lifetime Value: A Guide to the Northstar Revenue Metric

Wootric

IBM used CLV to determine the effectiveness of their marketing channels to attract high-spending customers – direct mail, telesales, email, and catalogs per customer (yes, this is an old story – way back in 2008). Prioritize customer experience above everything else. Invest in customer success.

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