Customer Feedback is Your Competitive Advantage
AskNicely
AUGUST 17, 2018
In his 2016 letter to shareholders , Amazon CEO Jeff Bezos wrote,“There are many advantages to a customer-centric approach. As a brand, Amazon strives to give an experience that is a solid example of customer-obsessed culture from the top down. You need to communicate it from the inside out by creating a culture shift.”.
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