Calabrio

FEBRUARY 16, 2017

With 2016 behind us, we’re wondering what we can glean from the flurry of predictions, prophecies and prognostications for 2017. According to Gartner’s annual CMO spend survey, as customer experience becomes the key to gaining a competitive advantage, CMOs will spend more on tech to support their CX goals. Start here.

2017 61

2017 Customer Engagement Engagement Contact Center 61

Calabrio

FEBRUARY 16, 2017

With 2016 behind us, we’re wondering what we can glean from the flurry of predictions, prophecies and prognostications for 2017. According to Gartner’s annual CMO spend survey, as customer experience becomes the key to gaining a competitive advantage, CMOs will spend more on tech to support their CX goals. Start here.

2017 40

2017 Customer Engagement Engagement Contact Center 40

Calabrio

FEBRUARY 16, 2017

With 2016 behind us, we’re wondering what we can glean from the flurry of predictions, prophecies and prognostications for 2017. According to Gartner’s annual CMO spend survey, as customer experience becomes the key to gaining a competitive advantage, CMOs will spend more on tech to support their CX goals. Start here.

2017 40

2017 Customer Engagement Engagement Contact Center 40

ClearAction

AUGUST 16, 2019

Is Your Customer Engagement Really Customer-Centric? Customer engagement can yield short-term or long-term rewards or penalties, depending on how customer-centric they are. Short-term rewards: uptick once or for one period — engagement value exceeded underlying value. What is customer engagement?

Customer Centricity 48

Customer Centricity Customer Engagement Engagement 2018 48

ClearAction

OCTOBER 25, 2018

Marketers put the long-term interest of the customer above the short-term company conversion goals. Marketers put themselves in the customers’ shoes to serve customers better, thus building a long-term, sustainable competitive advantage.” 4 2017 CMO Digital Benchmarking Study , Leapfrog Marketing Institute.

Customer Centricity 59

Customer Centricity Marketing 2017 Consumers 59

Confirmit

SEPTEMBER 24, 2018

A successful Customer Experience Management program offers numerous benefits to organizations: Monitor customers’ feedback to understand their pain points and focus on improvements that matter to them. Provide a holistic view of customers across all touchpoints and all channels, across the entire customer journey.

Customer Experience Management 45

Customer Experience Management Management Customer Experience Multi-Channel 45

Confirmit

SEPTEMBER 24, 2018

A successful Customer Experience Management program offers numerous benefits to organizations: Monitor customers’ feedback to understand their pain points and focus on improvements that matter to them. Provide a holistic view of customers across all touchpoints and all channels, across the entire customer journey.

Customer Experience Management 40

Customer Experience Management Management Customer Experience Multi-Channel 40