2021 Communication Customer Journey Mapping Touchpoint 
Experience Investigators by 360Connext
DECEMBER 14, 2021
2021 was another strange, unpredictable, not-quite-back-to-normal trip. When it came to customer experience, leaders dealt with all sorts of changes and challenges. Customers were able to pick out their produce again at the grocery store. That’s where customer experience leaders can lean in and really lead in this new year.
Quadient
OCTOBER 1, 2021
The State of CX: A series on customer experience trends and beyond - empathy's key role. Fri, 10/01/2021 - 17:30. The evolution from customer communications to the more comprehensive approach of customer experience management represents the sea change in how businesses view their approach to customer growth and retention.
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Lumoa
APRIL 28, 2020
Understand your customers’ behaviors To understand how the digital experience should look like your first you have to understand who your customers are and their behaviors. The best way to do that is to create a customer journey map for your different buyer personas.
InMoment XI
JANUARY 9, 2024
Here are some examples of how B2B companies are applying tactics designed to improve the customer experience: CRM platform HubSpot utilizes chatbots to connect with customers and encourage open communication. Here are some best practices to improve B2B CX.
Quadient
AUGUST 17, 2021
The State of CX: A customer experience series - differentiating with data. Tue, 08/17/2021 - 22:06. The evolution from customer communications to the more comprehensive approach of customer experience management represents the sea change in how businesses view their approach to customer growth and retention.
CSM Magazine
FEBRUARY 8, 2022
There are additional non-digital touchpoints, too, like live agent customer service and ambient brand exposure. All these touchpoints must be considered to create a smooth and satisfactory customer journey experience. None of this is possible without executive buy-in, of course.
SurveySensum
JULY 4, 2023
This shows the importance of taking an effort to understand your customers and take relevant actions. Customers have multiple touchpoints with your brand, from clicking on your website to watching a product demo or making a purchase. Basically why and how customers are interacting with your brand.
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