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Optimove Named a Leader in the 2022 IDC MarketScape for Retail CDP

Optimove

The IDC MarketScape assesses the capabilities and strategies of popular enterprise software vendors and specialty CDP providers in serving the needs of retail and CPG companies worldwide across industry segments (food and nonfood retail). The Retail Pulse enables a combination of data from over 300 brands across the world.”

Retail 40
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Chatbots vs. Humans: The State of Conversational Commerce in 2022

Kustomer

Live chat is no longer a nice-to-have in e-commerce customer service. The pressure to meet the demands of today’s consumer is higher than ever, with companies scrambling to onboard more agents and deploy chatbots in order to provide quality support at scale. 5 Findings on Human and Chatbot Live Chat Experiences in E-Commerce.

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Top Retail Customer Experience Trends to Watch in 2023

SurveySensum

The retail world is changing at warp speed, and so are customers’ needs and expectations. According to Salesforce Customer Engagement Research 2022 , 73% of customers expect companies to understand their unique needs and expectations. Customers want to experience all the cool trends but also want their needs and expectations to be met.

Retail 52
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Survey as a Tool In Improving Retail Customer Experience

SurveySensum

Improving retail customer experience for your brand is not only an expectation from your customers but also a requirement for your business growth. In today’s competitive retail landscape, customer experience has emerged as an important factor that can either make or break a business. Then this guide is for you. Why Survey?

Retail 52
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Survey as a Tool In Improving Retail Customer Experience

SurveySensum

Improving retail customer experience for your brand is not only an expectation from your customers but also a requirement for your business growth. In today’s competitive retail landscape, customer experience has emerged as an important factor that can either make or break a business. Then this guide is for you. Why Survey?

Retail 52
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How to Scale Your CX for the Holiday Season

Kustomer

That said, proactive steps in solidifying your brand’s customer experience (CX) strategy and protocols will help keep the cheer levels high, jeer levels low and set a wonderful brand precedent for 2022. Let’s check out some clear ways to deliver exceptional customer service in an extraordinary holiday climate.

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QSR: How Restaurant Brands Can Compete With Third-Party Delivery

Strativity

Third-party providers comprised a whopping ~52 percent of food and drink app downloads in 2022, signaling a tug-of-war with large, national franchises that is only going to heat up. A strong brand reputation can be an effective gateway for supporting value proposition elements—and many are highly competitive to third-party applications.

Brands 52