Airlines Multi-Channel ROI Technology 
Currency Alliance
DECEMBER 4, 2023
That is driving brands and customers alike to be more earnest in the pursuit of value a significant acceleration in the deployment of more cost-effective marketing and loyalty technology. But in 2024, loyalty professionals will be shocked – albeit they should not be surprised – that many new multi-partner collaborations will be launched.
Currency Alliance
MARCH 28, 2023
It also implies that the customer can do this quite easily and freely, across a large proportion of a brand’s inventory, in its primary commerce channels. the modest number of reward seats that an airline makes available on a flight, or the items curated in a redemption catalog).
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Oracle
SEPTEMBER 7, 2020
If you’re using it to target, personalize, or pivot—and have seen ROI as a result—enter now. The judges and I have closely reviewed the submissions for this category in 2020 and can share these 3 valuable tips with you: Leverage technology. Healthgrades is a fascinating company that connects consumers with healthcare providers.
Currency Alliance
DECEMBER 20, 2022
Technology cost is one of the primary areas where brands stand to achieve savings. When consumer spending is strong, keeping legacy systems is an expensive convenience, since it avoids the big job of replacing technology. Fortunately, loyalty technology is now much more flexible and cost-effective. More on this below.
Currency Alliance
FEBRUARY 26, 2021
As digital sales, marketing, and service channels proliferated, companies were often on the bleeding edge of how best to deliver value. Customer journey mapping and various other ‘best practices’ emerged to help companies innovate around their digital channels. When I was growing up, car dealerships were on opposite sides of towns.
Currency Alliance
NOVEMBER 17, 2020
The sixth trend – to be present and compete in marketplaces – will become a new, but pressing objective for brands that have been operating in silos – since it is now patently clear that customers are interacting with brands beyond the brands’ own channels. Can you understand why your customers behave in specific ways?
Currency Alliance
APRIL 10, 2021
Certainly that’s the case if the outcome will be greater ROI from the department, and an increase in my brand’s NPS score. The loyalty profession is characterised by cognitive entrenchment, as well as technological backwardness which further limits innovation. Nobody granted those loans on a whim.
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