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New customer loyalty measurement tool taps Data Republic’s marketplace

SuiteCX

Customer engagement consulting agency, Ellipsis, has joined forces with Data Republic on a new data product offering aimed at helping brands better measure customer loyalty investments. The Return on Loyalty product is based on anonymised, aggregated transaction-level data from Westpac, exchanged via Data Republic’s platform.

Loyalty 40
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New customer loyalty measurement tool taps Data Republic’s marketplace

SuiteCX

Customer engagement consulting agency, Ellipsis, has joined forces with Data Republic on a new data product offering aimed at helping brands better measure customer loyalty investments. The Return on Loyalty product is based on anonymised, aggregated transaction-level data from Westpac, exchanged via Data Republic’s platform.

Loyalty 40
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How to Strategically Compete Against Your Peers… And Yourself

Beyond Philosophy

Simply put, competitive benchmarking can move a company out of its comfort zone and into measurable improvement and action. They are putting more and more pressure on these companies, in both loyalty programs and the act of shopping and the purchase transaction itself, to provide more personal value.

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How to Strategically Compete Against Your Peers… And Yourself

Beyond Philosophy

Simply put, competitive benchmarking can move a company out of its comfort zone and into measurable improvement and action. They are putting more and more pressure on these companies, in both loyalty programs and the act of shopping and the purchase transaction itself, to provide more personal value.

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Digital transformation in insurance: 4 tips for delivering instant policyholder service

Talkdesk

Using smartphone technology and data science, Root measures driving behavior and uses it as the primary factor in determining rates. Also, 86% of people are likely to continue online consumption habits when social distancing measures are removed. . Connect with auto repair or home repair shops. Provide extensions for warranties.

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15 Types of social media to help boost your brand

BirdEye

Social media shopping apps make it easy to measure and evaluate business insights. They can also use these platforms for advertising, customer feedback surveys and polls, providing support, developing loyalty programs, addressing customer complaints/issues, and influencer marketing campaigns.

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Must-see market research sessions at X4 2020

Qualtrics

Don’t measure. Automotive —14:00-14:45 // Thurs, 12 March. Learn what to measure to run a modern product management practice. Learn how data and insights drive everything from new product breakthroughs like Uber Comfort to driver loyalty programs to keep Uber ahead of the game. Leonie Brown, XM Scientist.

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