B2C Customer Centricity Customer Journey Mapping Loyalty Programs 
ShepHyken
JUNE 7, 2021
Customer Interviews for CX: How to Conduct Interviews & How They Can Make a Difference by Jeannie Walters. Experience Investigators) Customer interviews can highlight issues in emotional ways. Customer quotes can be used to tell your customer’s story on a customer journey map or in a persona.
Experience Investigators by 360Connext
NOVEMBER 2, 2021
Creating customer personas is an important part of any customer journey mapping exercise or really any customer experience management program. What is a Customer Persona? They are extremely useful when it comes to: Customer Journey Mapping. Customer Service Blueprinting.
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ReviewTrackers
MAY 8, 2017
The ICX Summit is for B2C businesses who are interested in utilizing interactive technologies to enhance the customer experience. Session topics include the state of the Internet of Things, CX ROI, data analytics and personalization, customer and employee adoption, virtual and augmented reality, and customer loyalty programs.
Lumoa
FEBRUARY 9, 2023
The focus on enhancing customer experience has gained traction in recent years. As businesses recognize its value, the shift from a product-centered approach to a customer-centric one continues. The situation when B2B CX was very distant from B2C CX has been rapidly changing.
SurveySparrow
MARCH 29, 2023
This is where mapping the ecommerce customer journey becomes important. Each of the stages they cross is referred to as a customer touchpoint and can be used to create a delightful experience for your prospective customers. The typical ecommerce customer journey can take days, and it can involve multiple channels.
Pointillist
MAY 23, 2018
How to Improve Customer Experience Using Journey Analytics. How to Create a Single Customer View to Deliver Better Customer Experience. Journey Mapping. Your Needs: Transform an organization to become more customer-centric. Ideate and communicate journeys for new products or processes.
ClearAction
MAY 28, 2015
Perhaps it’s because of stats like: 90% of executives say that customer experience is central to their strategies , but a whopping 86% don’t expect to see a significant uplift in business results from it. Too much company-centered thinking and not enough customer-centric business management. See the math problem here?
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