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What a Customer Touchpoint Is (and Why Customer Experience Leaders Should Care)

Experience Investigators by 360Connext

‘Touchpoints’ have been a hot topic for marketing, sales, and customer experience teams for decades. Each customer touchpoint is an opportunity to reinforce your brand value and engage customers in meaningful ways. Understanding your customer touchpoints could help you stay ahead in meaningful ways.

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What a Customer Touchpoint Is (and Why Customer Experience Leaders Should Care)

Experience Investigators by 360Connext

‘Touchpoints’ have been a hot topic for marketing, sales, and customer experience teams for decades. Each customer touchpoint is an opportunity to reinforce your brand value and engage customers in meaningful ways. Understanding your customer touchpoints could help you stay ahead in meaningful ways.

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Never Lose Sight Of The Customers – Sue Duris, Director of Customer Experience & Marketing, M4 Communications, Inc.

Customer Guru

Sue Duris – in her own words is “customer-obsessed”! She is a renowned customer experience expert, currently serving as the Director of Customer Experience and Marketing at M4 Communications, Inc. She has also successfully led customer experience, content, brand, and product strategies across various B2B organizations.

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A to Z Guide to Customer Experience Definitions and Terms (Updated)

Lumoa

Long-term actions are based on the analytics results of customer feedback. Later, communicate the changes and improvements you’ve done based on customer feedback back to your customers. In both cases, follow-up is a necessity, not a choice, if you want to build strong relationships with your customers.

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Enhancing Customer Experience through BPO: Best Practices for SMEs

Magellan Solutions

Multichannel Customer Support Capabilities Customers want seamless interactions across many communication platforms in today’s digital world. 2) Defining Clear Communication Channels Businesses must implement effective customer experience outsourcing strategies.

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Which 2019 Consumer Trends Will Impact Your Customer Experience Strategy?

BlueOcean

Also read this: Customer Journey Mapping in the Contact Center. or: Secrets to Incredible Customer Service with Paul R. Consumers Want Brands to Use Their Power for Good and Not Just Profit. Your agents have to be living and breathing your brand values on the frontline.

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Customer Service is a Gold Mine for Employee Experience Ideas

Russel Lolacher

How do you value their voice and their ability to freely provide open and honest feedback? Capture, analyze, report and act on their candour and through all those communication streams mentioned under VoC. Employees feel less connection and belief in the corporate vision/mission = diminished brand value.