Remove CEM Remove Consulting Remove Management Remove Net Promoter Score
article thumbnail

5 Reasons Your KPIs Are Hurting Your Customer Experience

Beyond Philosophy

There must be a good ratio of emphasis between internal and transactional goals, like sales and productivity, and the emotional goals, like Customer Satisfaction and Net Promoter scores. Most of the emphasis should be on Customer measures (70%) while less emphasis on the internal measures (30%).

article thumbnail

4 Actions to Exceed Customer Expectations

Beyond Philosophy

Four actions must accompany the design of an experience that exceeds Customer Expectations: Managing, Researching, Reviewing, and Supporting. They might not be not what your management would like them to be. Sometimes this can be a tough sell to your senior management. NO, YOU DON’T. Please don’t fall into that trap.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

5 Facts to End the ROI Debate on Customer Experience

Beyond Philosophy

Here are some of the most comprehensive facts and figures that I’ve come across: A recent study of the Value of Customer Experience amongst two $1 billion+ businesses published in Harvard Business Review (HBR) managed to quantify the effects of good customer experience. The Value of Customer Experience, Quantified.

article thumbnail

How CloudCherry help Credit Unions deliver amazing Member Experiences

CloudCherry

Investment in Member Experience Management has been gaining momentum over the last few years in the finance industry. What credit unions need is a CEM that moves beyond describing the member experience to start providing the insights and driving the actions to improve it.

CEM 150
article thumbnail

How CloudCherry help Credit Unions deliver amazing Member Experiences

CloudCherry

Investment in Member Experience Management has been gaining momentum over the last few years in the finance industry. What credit unions need is a CEM that moves beyond describing the member experience to start providing the insights and driving the actions to improve it.

CEM 150
article thumbnail

Do You Harness the Power of Habit in Your Marketing Yet?

Beyond Philosophy

Watch out this space as in a subsequent blog we’ll give advice on the different ways to change a habit… Blogs CEM CEO Conferences consultants consumer behaviour customer Customer Analysis customer behavior Customer Behaviour customer centricity customer emotions customer engagement Customer experience customer experience books customer experience (..)

article thumbnail

Are You Deliberate with Your Customer Strategy or Just Taking a Chance?

Beyond Philosophy

This step tests the resolve of senior management to sacrifice time and resources to creating the Customer Experience that everyone agreed upon to deliver. Coming up with specific ways that create this experience in all the departments of your organization is how you deliver the experience you designed.