Competitive Advantage Customer Retention Entertainment Marketing 
InMoment XI
FEBRUARY 2, 2024
In the rapidly changing consumer market, the highest customer-rated Integrated CX company, InMoment, took a bold and proactive approach. Studies have shown that companies that engage with customer feedback can see up to a 5-10% increase in customer retention rates.
Beyond Philosophy
JUNE 20, 2015
The company needs to understand the benefits, and overall perceived value, customers seek in the entertainment experience. In short, the desired outcome is to de-emphasize price and de-commoditize the service, building value delivery advantage around the total experience.
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Currency Alliance
MAY 9, 2019
Consumers thought about cars and mass transit, while manufacturers of transportation assets thought about market share. The evolution of mobility into a homogenized market is fast approaching – at which point, any service that is not comprehensive will get discarded or end up focusing on a niche. Enter: loyalty marketing.
ProProfs Chat
JANUARY 30, 2020
Customer Engagement & Loyalty. Customer Engagement & Service. Successful Customer Engagement. In the category of online entertainment, Netflix was the leading brand with a ranking of 89 percent in terms of how the brand met consumer expectations versus the consumer-generated, category-specific ideal.
Storyminers
JULY 6, 2020
Her areas of expertise include market research, program management, marketing, instructional design, and training. Prior to joining Temkin Group, she implemented the CX strategy and managed the Voice of the Customer program for Crowe Horwath LLP, one of the top 10 public accounting and consulting firms in the US. Annette Franz.
Oracle
JANUARY 11, 2021
Today’s episode is about how sales can best support the customer experience (CX) and how organizations can best support their sellers, in particular inside or digital sales reps. We also dig into something that’s either the Achilles heel or competitive advantage for sales teams: CRM. Download the full report here.
Storyminers
JULY 6, 2020
Her areas of expertise include market research, program management, marketing, instructional design, and training. Prior to joining Temkin Group, she implemented the CX strategy and managed the Voice of the Customer program for Crowe Horwath LLP, one of the top 10 public accounting and consulting firms in the US. Annette Franz.
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