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How to Build an Effective Social Customer Service Program

Win the Customer

The significant benefits of effectively engaging with customers on social channels make the investment worthwhile. “Social care” isn’t anything new, but providing effective multi-channel customer service that includes social care can be pose significant challenges for organizations big and small.

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GM Leverages AI in Social Customer Care

Brad Cleveland Blog

GM, America’s largest automobile manufacturer, has more than 17 million social brand mentions and engages in more than 400,000 customer care conversations each year. GM set (and met) two aggressive goals to support their customer-centric vision.

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GM Leverages AI in Social Customer Care

Brad Cleveland Blog

GM, America’s largest automobile manufacturer, has more than 17 million social brand mentions and engages in more than 400,000 customer care conversations each year. GM set (and met) two aggressive goals to support their customer-centric vision. Goal 1: Deliver on today’s customer expectations.

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Make Great Customer Service Your USP

CSM Magazine

In fact, 96% of people surveyed by Microsoft maintained that customer service plays an important role when choosing which company to engage with. In addition to this, 55% of people are willing to spend more on a product or service if they’re guaranteed great customer service. Facilitate Multi-channel Customer Care.

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Getting Started With Advanced Call Center Management and Metrics

Win the Customer

I recently worked with an organization who wanted to tap into more detailed information about their customer interactions only to find out that their phone provider was greatly lacking in offerings for call center metrics. Serving customers is a strategic organizational initiative, not just an afterthought.

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GM Leverages AI in Social Customer Care

Brad Cleveland Blog

GM, America’s largest automobile manufacturer, has more than 17 million social brand mentions and engages in more than 400,000 customer care conversations each year. GM set (and met) two aggressive goals to support their customer-centric vision. Goal 1: Deliver on today’s customer expectations.

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Social Customer Care: Listen, Learn, and Dialogue

Brad Cleveland Blog

Let me give you three steps that are absolutely fundamental in delivering services through social channels. I … Continue reading → The post Social Customer Care: Listen, Learn, and Dialogue appeared first on Brad Cleveland. Listen Begin by listening.