InMoment XI

SEPTEMBER 12, 2023

Sales and Marketing Strategy Analysis: Break down competitors’ sales funnels and marketing campaigns. The Importance of CRM Databases in Competitive Analysis Customer Relationship Management (CRM) databases are essential tools for storing and tracking customer information, interactions, and sales history.

Marketing 260

Marketing Competitive Advantage Return on Investment Poor Customer Service 260

ShepHyken

AUGUST 30, 2019

This week we feature an article by Lukas Sitar who writes about growing and sustaining customer lifetime value for the entire customer cycle. While many marketers look at metrics like conversion rates, net profit per sale, average value of a lead, and average customer order, they often overlook their customer lifetime value.

Blog 104

Blog Loyalty Programs Loyalty Lifetime Customer 104

SurveySensum

JUNE 29, 2023

A company, despite investing heavily in marketing and advertising, struggles to retain its customer base and faces a decline in sales. Well, here’s a startling statistic to ponder: 82% of customers stop doing business with a company due to poor customer service. Sound familiar? Not only this.

Customer Satisfaction 52

Customer Satisfaction Insights Marketing Exceptional Customer Service 52

CSM Magazine

JANUARY 18, 2022

Statistics show that about 58% of American consumers will switch companies because of poor customer service. There is, therefore, a need for businesses to invest in customer service and marketing techniques to encourage their clients to keep supporting their services and products.

Customer Service 52

Customer Service Marketing Poor Customer Service Loyalty Programs 52

Up Your Service

MAY 3, 2017

In its 2017 travel and hospitality outlook, Deloitte predicts that customer experience will make a much bigger impact than loyalty programs on customer retention. Dave Murray, senior customer experience consultant at the DiJulius Group consulting firm, agrees.

Hospitality 74

Hospitality Travel Brands Airlines 74

GetFeedback

DECEMBER 21, 2018

Great customer experience is a major competitive advantage that drives new sales—and it’s predicted to overtake price and product as the primary brand differentiator for B2B sales by 2020. Customer retention statistics: More than 6 in 10 U.S. 42% of respondents have left a business due to poor customer service. (

Customer Retention 390

Customer Retention Net Promoter Score Poor Customer Service B2B 390

LiveChat

APRIL 10, 2017

Do you remember your first sale? You remember the hard work you put into finding the perfect customer. Using a Customer Relationship Management System. In turn, you’ll be able to provide exactly what a specific customer needs – at exactly the right moment – to keep them moving through the stages of the cycle.

Customer Retention 28

Customer Retention Loyalty Programs Customers Social Media 28