BirdEye

MARCH 10, 2022

The lifetime value of referred customers is 16% higher than customers acquired through any other means. Offering a reward increases referral likelihood, but the size of the reward does not matter. “A Penny for Your Thoughts: Referral Reward Programs and Referral Likelihood.”). Constant Contact ).

Marketing 98

Marketing B2C Reference Social Media 98

delighted

DECEMBER 10, 2019

Although investing heavily in customer experience can be quantified with traditional return on investment (ROI) measurements, measuring the true impact of CX resource allocation requires a new paradigm: return on experience (ROX). Rewards programs with strong NPS incite customers to spend 2.2x

ROI 40

ROI Measurement Customer Experience Metrics 40

Second to None

APRIL 12, 2018

Once you’ve established who your customer is, you can create targeted messaging, rather than a broad message to all guests, which may not speak to each individual. Segmentation and target marketing will better engage your customers, build loyalty, increase customer lifetime value, and improve your return on investment.”

Insights 67

Insights Marketing Social Media Loyalty Programs 67

Uniphore

OCTOBER 26, 2021

Uniphore Unite is a robust partner program that includes essential resources to support the partner lifecycle end – to – end and enables partners to leverage Uniphore’s best-of-breed, innovative technology to expand their portfolio and profitability.

Innovation 71

Innovation 2021 Rewards Programs Return on Investment 71