BirdEye

MARCH 10, 2022

Offering a reward increases referral likelihood, but the size of the reward does not matter. “A Penny for Your Thoughts: Referral Reward Programs and Referral Likelihood.”). Use these fundamentals to start your own referral program for your business. 8 reasons why you need a referral program.

Marketing 98

Marketing B2C Reference Social Media 98

delighted

DECEMBER 10, 2019

Although investing heavily in customer experience can be quantified with traditional return on investment (ROI) measurements, measuring the true impact of CX resource allocation requires a new paradigm: return on experience (ROX). Rewards programs with strong NPS incite customers to spend 2.2x

ROI 40

ROI Measurement Customer Experience Metrics 40

Currency Alliance

JANUARY 22, 2020

And yet, many loyalty programs are run like barnacles on the side of a business: battling for budget, rather than being nurtured as the core way to engage customers via every channel and touchpoint. Rewards programs have not, historically, earned consistent loyalty across all customer segments.

Loyalty 40

Loyalty Brands Loyalty Programs Rewards Programs 40

Second to None

APRIL 12, 2018

Segmentation and target marketing will better engage your customers, build loyalty, increase customer lifetime value, and improve your return on investment.” Consider honing in on repeat guests and incentivizing them with a customer loyalty program.

Insights 67

Insights Marketing Social Media Loyalty Programs 67

Uniphore

OCTOBER 26, 2021

Uniphore Unite is a robust partner program that includes essential resources to support the partner lifecycle end – to – end and enables partners to leverage Uniphore’s best-of-breed, innovative technology to expand their portfolio and profitability.

Innovation 71

Innovation 2021 Rewards Programs Return on Investment 71