Beyond Philosophy

JUNE 1, 2015

And, what is the impact of loyalty programs on enterprise profitability? Overall, companies with loyalty programs have grown at about the same rate as companies without them; but there is variance in performance value among industries. Key among these are: Integrate Loyalty Into the Full Experience. Use the Data.

Loyalty Programs 84

Loyalty Programs Loyalty Airlines Hotels 84

Second to None

MARCH 22, 2019

Gen Zers, those born roughly from 1995-2010, are beginning to trickle into the workforce and become routine contributors in the economy. Utilizing a social media influencer’s pull is just as much about increasing brand recognition as it is about increasing sales.

Connections 75

Connections Brands 2008 Social Media 75

ProProfs Chat

OCTOBER 25, 2019

5: Create a Loyalty Program . According to a study by CrowdTwist, 82% of Gen Xers participate in one or more loyalty programs and redeem at least one reward a quarter. The most successful loyalty programs, such as Starbucks – do a great job of communicating the convenience factor as well as the value of their programs. #6:

Customer Relationships 56

Customer Relationships Loyalty Programs Loyalty 2010 56

Second to None

MARCH 22, 2019

Gen Zers, those born roughly from 1995-2010, are beginning to trickle into the workforce and become routine contributors in the economy. Utilizing a social media influencer’s pull is just as much about increasing brand recognition as it is about increasing sales.

Connections 63

Connections Brands 2008 Social Media 63

Kustomer

NOVEMBER 25, 2021

So, the article you’re referring to, we wrote this article back in 2010. And I think we kind of, at one point we just felt like we had enough for a book, and we pulled up and published the book, but the HBR article in 2010 was called Stop Trying to Delight Your Customers. And as a company you have got to handle the baggage.

Customer Service 98

Customer Service Customers 2010 Net Promoter Score 98

LiveChat

APRIL 10, 2017

If a customer reaches out to your company through social media, email, or a blog comment, you can be certain they expect a personalized and timely response. Of course, we can’t forget the importance of loyalty programs. Along with the aforementioned loyalty programs, referral programs can also drive customer loyalty.

Customer Retention 28

Customer Retention Loyalty Programs Customers Social Media 28

Kustomer

MARCH 12, 2020

Back in 2010 Matt Dixon wrote an article titled “Stop Trying to Delight Your Customers”, that went against all of the strategies companies currently use to create a positive customer experience and motivate meaningful interactions. So, the article you’re referring to, we wrote this article back in 2010. Gabe Larsen: (10:05).

2010 52

2010 Customers Multi-Channel Net Promoter Score 52