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How to Create Your Customer Journey Map and Optimize the Touchpoints

Retently

We believe that happens because not enough businesses use a customer journey map to keep track of clients’ desires, needs, and behaviors – basically the kind of information that can help you prevent high customer churn rates. What Is the Customer Journey? What Is a Customer Journey Map?

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Report: Lessons in CX Excellence, 2015

Experience Matters

We just published a Temkin Group report, Lessons in CX Excellence, 2015. This report has rich insights about both B2B and B2C customer experience. Here’s the executive summary: This year, we chose eight organizations as finalists for Temkin Group’s 2014 Customer Experience Excellence Award.

2015 108
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Are you Inside-Out or Outside-In? Designing a Customer-Focused Process

Beyond Philosophy

From senior executives on down the chain, every employee needs to believe that how you collect bills to label shipments to transferring calls affect the emotional Customer experience. Creation of a detailed Customer Journey Map that includes the emotions of the Customer at each moment.

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COPC Inc. Global Events Calendar

COPC

will be hosting a Customer Journey Mapping Workshop –. will lead a discussion on the what, why, and how of customer journey mapping. Brenstein will lead a wider group discussion about customer journey mapping, delivering on brand promise and improving the customer experience.

Events 40
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COPC Inc. Global Events Calendar

COPC

Judi is providing an in-depth exploration of the findings from the 2015 Customer Experience Management Benchmark (CXMB) Survey — a joint venture between COPC Inc. She will be discussing insights about the customer experience from both consumer and corporate perspectives. Judi Brenstein of COPC Inc.

Events 40
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How AI is Transforming the Customer Experience

Ecrion

Self-Service is Now Standard Customers would rather reference your company’s website or interact with an online assistant than call you with a question. In 2015, that number jumped to 81% and continues to rise. With customer journey mapping , you can track your customers as they interact with your enterprise.

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14 Worthy Customer Experience Reads for 2014

CX Journey

The 14 posts listed here seemed to resonate with readers this year; I''m sharing them again because I think they provide some great refreshers to carry you into 2015 and the next leg in your CX Journey. What the Hell is Customer Experience? How ingrained is the customer and his perspective in your company''s DNA?

2014 66