The Customer Experience Conundrum: Where Does It Belong in Your Organization?
Experience Investigators by 360Connext
JUNE 13, 2023
Related: Experience Action Podcast Episode 5 – 5 Questions for Customer Experience (CX) Leaders CX Embedded in Marketing Historically, many organizations have positioned CX within the marketing department. The rationale is straightforward: marketing is outward-facing and focused on understanding and fulfilling customer needs.
Let's personalize your content