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How to Identify Weaknesses in Your Customer Journey Map

GetFeedback

These are the basics of delivering the promised experience and should be addressed. But what about customer requests that, if implemented, would undermine the brand promise? Say you fly on Southwest Airlines and don’t care for their A/B/C boarding scheme with no assigned seats. Customer involvement is absolutely critical.

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The Differences Between B2B and B2C Customer Journey Mapping

GetFeedback

After Voice of the Customer (VoC) , nothing is more closely associated with Customer Experience Management (CXM) than a customer journey map (CJM). . Implications for customer journey mapping. More types of people are involved in B2B journeys. About the guest author.

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Great customer experiences don't happen by accident

Hello Customer

"That uniqueness shines through in a good brand promise and associated customer promises, reflecting who you are and what you stand for. A great example Bloem cited in her keynote is the airline Emirates. So customers know what they can count on Emirates for; comfort, class and luxury. They are also very consistent in this.

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COPC Inc. Global Events Calendar

COPC

will be hosting a Customer Journey Mapping Workshop –. will lead a discussion on the what, why, and how of customer journey mapping. Brenstein will lead a wider group discussion about customer journey mapping, delivering on brand promise and improving the customer experience.

Events 40
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Customer Experience Conferences and Events to Attend in 2017

ReviewTrackers

CX is also a great competitive differentiator, helping companies respond to and exceed customer expectations, improve satisfaction, drive loyalty, reduce churn, and increase revenue. For more on CX: “ Customer Experience Definition — and How CX Differs from Customer Service”. Forrester CXNYC.

2017 50
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#CX Club – Round 5 – CX Principles (3) – CX is a gap, You only control part, EX, Ownership & Profit

Ian Williams

They book a flight, a hire car, insurance, ground transport, entertainment – the airline is only responsible for part of the experience, but should be considering the customer’s overall experience and understanding how they can improve or influence it.

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COPC Inc. Global Events Calendar

COPC

Judi is providing an in-depth exploration of the findings from the 2015 Customer Experience Management Benchmark (CXMB) Survey — a joint venture between COPC Inc. She will be discussing insights about the customer experience from both consumer and corporate perspectives. Judi Brenstein of COPC Inc.

Events 40