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5 Reasons Why Social Media Is Critical for Great Customer Service

Win the Customer

How about being a bit more personal and actually communicating with your customers? Remember when customers were limited to using the telephone if they wanted to contact businesses? These days, there are multiple digital channels for customers to choose from; everything from email, live chat and of course, social media.

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Insurers Neglecting Customer Service on Digital Channels

CSM Magazine

Insurers still seem to be struggling to match customer expectations, although overall performance had risen by 10% from 2017. Only 20% successfully answered a basic question sent via email, despite 49% of consumers identifying it as their primary or secondary channel for finding information.

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Top 6 Loyalty Trends for 2021

Currency Alliance

The sixth trend – to be present and compete in marketplaces – will become a new, but pressing objective for brands that have been operating in silos – since it is now patently clear that customers are interacting with brands beyond the brands’ own channels. putting the customer at the center of your business model.

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Quickly Build Your First Customer Feedback Program for Powerful Results

Wootric

We’ve bid good riddance to long, multi-question surveys. To get customers to give you actionable feedback, you’ll want to use micro surveys. on customer loyalty or satisfaction. Give you deep insight by inviting the customer to explain their score in their own words. . Choose Your First Survey Channel .

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Loyalty Marketing For CEOs: Add Enterprise Value To Your Business

Currency Alliance

You might have noticed that several airlines mortgaged their loyalty programs in 2020 for many billions of dollars. The 40-60% of less frequent customers are a far larger commercial opportunity. Capture exclusive customer insight. Your proprietary data tells you a lot about your most frequent customers.

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Loyalty technology for the API economy

Currency Alliance

The shift to API-first software is the biggest business opportunity of the digital era, since it allows enterprises to serve customers in a smooth and consistent manner via multiple digital and physical channels, and allows customers to choose how they engage with a brand. . Features of an API-first loyalty platform.

Loyalty 52
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Loyalty for CEOs: how to add enterprise value to your loyalty program

Currency Alliance

You might have noticed that several airlines mortgaged their loyalty programs in 2020 for many billions of dollars. Most business leaders like the idea of their brand participating in wider coalitions; the sticking point for many is the idea that theirs might be the brand where customers earn points, so that they can burn them elsewhere.