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When ‘Push’ Marketing Goes Too Far

Beyond Philosophy

A couple of years ago, our local newspaper, The Philadelphia Inquirer, ran a disturbing story about how a mortgage loan company in Phoenix had sent spam advertising messages which appeared on the screens of thousands of wireless phone customers. Not only were the messages not requested, but these customers had to pay to retrieve them.

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Building Customer Trust – with the Citizen at the Heart of the GDPR Experience

CSM Magazine

The fact that customers have been happy to share data to obtain a value exchange with your organisation is a great starting point. You may now have access to purchase history, address, birthday, communication preferences and in some cases even their voice recording. WHY it’s been collected and for what specific purpose.

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Why Is Insurance Technology So Important?

Ecrion

While lower risk drives down premiums, the business world at large is also increasing the emphasis on customer retention, locking in on their biggest missing puzzle piece – Customer Communications Management. Keeping Your Focus Customer-Centric. Embracing the Internet of Things. Perhaps your company is one of them.

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Why Is Insurance Technology So Important?

Ecrion

While lower risk drives down premiums, the business world at large is also increasing the emphasis on customer retention, locking in on their biggest missing puzzle piece – Customer Communications Management. Keeping Your Focus Customer-Centric. Embracing the Internet of Things. Perhaps your company is one of them.

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2022 Energy & Utilities Outlook

West Monroe

Our research shows that this helps spur market transformation, increases education, creates high-quality sales leads, and ultimately increases customer adoption. Such platforms are highly configurable and can be used to stay informed of industry best practices for safely interconnecting customer and third-party DERs onto the electric grid.

2022 40
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46 Customer Experience Pros Share the Biggest Mistakes Companies Make in Evaluating and Purchasing Customer Experience Software

Bold360

He’s also the CEO of Boomē, a management consulting firm that specializes in customer experience design and author of a new book, What Customers Cravve , which will be in bookstores worldwide this October. “Organizations make many mistakes when selecting a customer relationship management solution.

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Top 50 Customer Service Leaders – Best Customer Experience Influencers

Storyminers

His Customer Insight work is focused on developing innovative segmentation, targeting, analysis, and measurement solutions. Arie’s key consulting clients included: Prodigy, Safeway, FedEx, USAA, Capital One, BT Wireless (O2), Sumsung Card, LG Capital, and many more. Bill Quiseng. Kate Leggett.