article thumbnail

Measuring the customer experience: three key considerations

Eptica

But as analyst Ed Thompson said at the recent Gartner summit , there are over 100 commonly used metrics for measuring CX, ranging from the simple ( Average Handling Time ) to the more complex ( overall customer satisfaction or Net Promoter Score ). So how do you ensure you are covering all the bases when tracking CX performance?

article thumbnail

Understanding Customer Experience Analytics: Unlocking Insights for Success

InMoment XI

There are four common customer experience analytics metrics: Net Promoter Score (NPS) Net Promoter Score , or NPS, is a widely used metric to measure customer loyalty. For instance, imagine an e-commerce company that recently implemented a new online chat support feature.

Insights 324
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

4 Technology Priorities for Enterprises Preparing for Economic Downturn

Bizagi

Enterprises can achieve significant cost savings by moving to the cloud and OpEx expenditure for flexible usage and infrastructure in areas such as data storage and e-commerce platforms. These contributed to the bank being able to improve its net promoter score by an impressive 15%, demonstrating the power of a borrower-centric approach.

article thumbnail

Who Should Be Accountable for Customer Feedback Loops?

Kayako

That’s because so many departments are involved in the feedback process: Support receive it, marketers ask for it , and product managers solicit it, but few departments are held accountable for making use of feedback. For example, when I worked at Payfirma, the customer support team was put in charge of reducing churn.

article thumbnail

Total Economic Impact™ Study Finds Kustomer’s CX Platform Produces More than 400% ROI

Kustomer

New York, NY – August 3, 2021 – Kustomer , an all-in-one, top-rated AI-powered CRM for modern customer experiences, today releases findings from Forrester’s Total Economic Impact™ (TEI) study showing that organizations that switch to Kustomer see up to a three-year 422% in return on investment (ROI). TEI Study Findings.

ROI 98
article thumbnail

Calculate the ROI of your CX program

SurveySensum

To answer simply, how are you going to design, measure, and optimize your CX program if you don’t know its return on investment? . And if you are making an investment, you need to make sure that there is a defined and forecasted return on that investment. . Why do you need to measure the ROI of your CX program? .

ROI 98
article thumbnail

How to Optimize Customer Journey Stages to Deliver Consistent Value

Totango

Whitepapers and e-books addressing pain points. Providing time-based support materials that guide customers through the onboarding process, such as demonstration videos, tutorials and FAQ pages. Reviewing accounts that are coming up for renewal to evaluate and ensure return on investment.