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Building a Better Loyalty Program (and the Reward for Getting It Right)

BlueOcean

loyalty programs on average. If, for example, you’re a member of Nordstrom’s loyalty program, Nordy Club, you’re among a group of customers who are likely to spend three to five times more than non-members, and are consequently driving two-thirds of Nordstrom’s sales. The Downlow on Loyalty: Reciprocity is Key.

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20+ ideas on how to promote your business locally

BirdEye

Use social media to promote 4. Loyalty incentives programs 15. Sponsor charities or local sports teams 19. Use social media to promote Understanding how to promote your local business on social media is critical. Attract subscribers using your website and social media channels.

Seminar 98
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Top 20 roofing marketing strategies to boost your business 

BirdEye

Improved brand awareness that comes from social media presence, organic content marketing, and email marketing. Run email marketing campaigns Another form of direct marketing strategy with a high ROI and guaranteed conversion rates is email marketing. Answer social media messages and capture leads from this channel.

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6 Ways to Improve Omnichannel Customer Experience

Lumoa

Buyers will get a connected brand experience throughout all channels, including physical outlets, e-commerce stores, social media pages, and even through SMS and push notifications. Consider a customer looking to buy sports shoes from a popular brand. Instead, use a single platform to show your brand in multiple ways.

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Loyalty Strategy 2019: How to Win in the Next Decade

Currency Alliance

Having benchmarked and talked to hundreds of loyalty programs in the past few months, what we think program leaders ought to be doing during the next 3-6 months is preparing a plan to realign their loyalty program design with the broader business strategy and core value propositions. Customer data: maximize ROI.

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Customize Your Customer Experience For Each Generation

Storyminers

If you need to reach multiple generations, understand that the way older people absorb content is different from someone raised on social media. Note how topics include sports highlights, how to dress for rainy days, features of a variety of music festivals and bands, and even ideas for Father’s Day gifts.

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How to Customize Your in-Store/Online Customer Experience to Appeal to Different Generations

Storyminers

If you need to reach multiple generations, understand that the way older people absorb content is different from someone raised on social media. Note how topics include sports highlights, how to dress for rainy days, features of a variety of music festivals and bands, and even ideas for Father’s Day gifts.