CX Is A Promise, Not An Initiative: Lowe’s VP Ruth Crowley
ERDM
SEPTEMBER 6, 2018
Article by Ernan Roman Featured on CMO.com During a recent conversation with Ruth Crowley, vice president of customer experience design at Lowe’s, I was struck by her statement that “to the customer, it is not an omnichannel experience. It is their experience.” It is their experience.
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