Currency Alliance

JUNE 19, 2019

Independent of individual program achievements, the most important development across the industry has not been in individual technological triumphs, but a hastening structural shift in how brands understand and approach the purpose of their loyalty programs. ING Direct is one of those brands. Kudos to them.

Magazine 49

Magazine Loyalty 2019 Loyalty Programs 49

Currency Alliance

FEBRUARY 26, 2019

Having benchmarked and talked to hundreds of loyalty programs in the past few months, what we think program leaders ought to be doing during the next 3-6 months is preparing a plan to realign their loyalty program design with the broader business strategy and core value propositions. Customer data: maximize ROI.

Loyalty 45

Loyalty 2019 Loyalty Programs Hotels 45

Up Your Service

MAY 3, 2017

Using information about a specific request to anticipate future ones is critical in an era where on-demand apps and 24-hour access to brands are raising customers’ expectations. Customers are delighted when brands care more about them than how much they’re paying and what time they’re checking out,” Kaufman says.

Hospitality 74

Hospitality Travel Brands Airlines 74

Strativity

APRIL 27, 2023

The Post article was on the heels of articles from Restaurant Business (2018) and The New York Times (2017)—both asserting that there may be too many restaurants. The prospect of offsetting the cost of deploying delivery personnel to meet customer expectations made sense.

2022 52

2022 E-support Roadmap Download 52

Strativity

APRIL 27, 2023

The Post article was on the heels of articles from Restaurant Business (2018) and The New York Times (2017)—both asserting that there may be too many restaurants. The prospect of offsetting the cost of deploying delivery personnel to meet customer expectations made sense.

2022 52

2022 Roadmap Customer Relationships 2019 52