Currency Alliance

APRIL 10, 2021

Certainly that’s the case if the outcome will be greater ROI from the department, and an increase in my brand’s NPS score. The 40-60% of less frequent customers are a far larger commercial opportunity. Capture exclusive customer insight. Your proprietary data tells you a lot about your most frequent customers.

Loyalty 52

Loyalty Marketing Loyalty Programs Touchpoint 52

Currency Alliance

FEBRUARY 10, 2021

But before we dive into what you need to know (and support) in order to create more value for your company and your customers… Acknowledging certain realities helps build a solid foundation for loyalty. Push your team to capture exclusive customer insight. Your greatest asset is exclusive customer insight.

Loyalty Programs 52

Loyalty Programs Loyalty Touchpoint ROI 52

Kustomer

NOVEMBER 4, 2020

Businesses in various sectors have already employed chatbots to better deliver on customer needs and improve the speed at which business can help consumers. billion in 2019 to $9.4 We’ll see businesses using chatbots to cut operational costs and streamline customer service processes. billion by 2024. Data, Data, and More Data.

2021 52

2021 Customer Experience E-support Omnichannel 52

Currency Alliance

NOVEMBER 17, 2020

It allows us to keep customers engaged when business plans fly out the window, due to marketplace calamities, such as the Covid-19 pandemic. In November 2019 when we published the Top Trends for 2020 , we could not have known about the Covid-19 pandemic. putting the customer at the center of your business model.

2021 52

2021 Loyalty Loyalty Programs Travel 52

Currency Alliance

JUNE 16, 2020

Most loyalty programs might have 30% of total customers enrolled, but only 10-15% of customers active in the past 90 days. This demonstrates how relatively modest investments can help you tap into a much wider customer base. Engaging employees.

Magazine 52

Magazine Loyalty Innovation 2020 52

SurveySensum

JULY 14, 2020

He is both CCXP and CMRP certified, has been listed in the top 25 CX professionals by CX Magazine, and also published a book on Customer Experience. He specializes in operationalizing customer insight to drive better customer outcomes. Dennis Wakabayashi is a Corporate Customer Experience Champion and an Influencer.

2020 132

2020 Customer Experience Magazine Consulting 132

Currency Alliance

FEBRUARY 10, 2020

Thanks to supermarkets’ high customer frequency and good data analytics, grocery chains can dynamically apply different points earning levels based on the available margin on each item sold, FMCG/CPG-funded offers, and insight about the share of wallet they are getting from each customer. This is nonsense.

Loyalty Programs 52

Loyalty Programs Loyalty Hotels Multi-Channel 52

Centercode

JANUARY 28, 2019

On an intuitive level, company leaders understand the necessity of Customer Validation. But actually proving the worth of a customer testing program can be a challenge. People managing customers tests are notoriously pressed for time. Most companies are also missing a designated resource for customer testing.

2019 63

2019 ROI Metrics Leadership 63