Optimove

DECEMBER 21, 2023

Re-engage your churned customers with this guide Download Now Why it Matters: Marketing fatigue happens when consumers feel overwhelmed by generic and irrelevant messages. It can cause customer alienation, diminished loyalty, and reduced trust and lead to negative brand perception, wasted resources, and lower return on investment.

2023 111

2023 Consumers Brands Marketing 111

CX University

MARCH 11, 2024

Best Practices for Measuring Campaign Success In today’s complex marketing landscape, the ability to analyze omnichannel data effectively is essential for businesses seeking to measure the success of their marketing campaigns. By comparing the outcomes of the two groups, businesses can assess the impact of the new strategy.

Omnichannel 52

Omnichannel Touchpoint Measurement Metrics 52

BirdEye

JULY 14, 2023

It offers the best in-app shopping experience, and for marketers, it offers the highest return on investment (ROI) for selling products. Master social media creation with Birdeye Managing your company’s social media presence can be time-consuming and resource-intensive.

Social Media 96

Social Media 2023 Advertising Return on Investment 96

Cyara

FEBRUARY 20, 2024

Our testing solutions can easily monitor and alert on the following communication channels in line with your organization’s specific requirements: Phone WebRTC Email SMS IVRs Chatbots and Conversational AI We all know manual testing can be very costly, time consuming and labor intensive. What Makes the Cyara Platform Unique?

ROI 76

ROI Return on Investment Communication 2023 76

BirdEye

DECEMBER 28, 2023

billion in 2023 and is forecasted to reach around USD 13 billion by 2032 , growing at a CAGR of 20.8%? According to recent studies, 53% of consumers have acted on a geofence alert containing a special offer or discount​. The approach is broader and not necessarily personalized to individual consumer behaviors or locations.

Marketing 57

Marketing Advertising Social Media Events 57

TechSee

SEPTEMBER 21, 2021

No longer are consumers watching news, entertainment, and sports over a limited number of channels at specifically scheduled times of the day. McKinsey reports that cablecos still account for more than 60% of all connected homes, with the key providers averaging an impressive 25% return on invested capital.

2028 41

2028 Entertainment Advertising 2010 41