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Top 5 Customer Service & CX Articles for Week of April 29, 2024

ShepHyken

Each week, I read many customer service and customer experience articles from various resources. I have added my comments about each article and would like to hear what you think too. My Comment: I’ve been studying how different brands are creating successful loyalty programs.

2024 70
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Guest Post: The Future of Customer Loyalty Mimics the Past – Customer Centricity Says It All

ShepHyken

This week we feature an article by Jess Mizerak discussing the future of brand loyalty and how to continue to be successful in the world of E-commerce. That’s what your loyalty program should do. – Shep Hyken. Is your brand eco-focused? Loyalty programs shouldn’t exist in a vacuum.

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5 Ways to Build Brand Loyalty and Love

Oracle

Loyalty, or more aptly referred to as love for the purposes of this article, is a byproduct of exceptional consumer experiences. Yet, earning loyalty – love – is particularly challenging for brands in the face of increased competition and consumer apathy. Tip #2: Create frictionless shopping experiences.

Loyalty 79
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Why Happy Customers Don’t Become Repeat Customers — and How to Get Them Back

ReviewTrackers

This article was written by Brandon Carter, a customer engagement and loyalty writer and analyst for Access Development. Read more of his articles over on the Access Loyalty Blog. The key to generating repeat transactions and loyalty is a matter of connection. Customers and Your Business: Love at First Sight?

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15 Customer Service Psychology Tips to Provide Better Support

ProProfs Chat

Help Your Customers Identify With Your Brand, Values, and Culture. To identify with everything your brand represents, your customers first need to trust you and feel good about buying your products or services. Provide them with a personalized loyalty program.

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10 Best KPIs for every Sales Manager to Track Team Performance like a Pro!

SurveySparrow

You can look at revenue in so many ways, and it is a clear indicator of how your salespeople are doing, how your marketing team is faring and the kind of brand value that your company holds. You can look at the revenues generated each month, quarter, per sales rep, etc. Cost per lead. What you measure gets managed.

Sales 52
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Beyond Service: 14 Strategies to Improve Customer Satisfaction

SurveySensum

Brand Example : Starbucks often surprises customers with free drink vouchers or extra loyalty points as a gesture of appreciation for their patronage. This could include freebies, exclusive access to events or promotions, or loyalty program benefits they weren’t expecting.