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Does Net Promoter Score Work for B2B Companies? You Bet It Does!

Retently

We argue the opposite — Net Promoter Score® is just as valuable for a B2B company as it is for a B2C brand. While it’s true that B2B companies typically have fewer customers than B2C companies, there’s a flip side to this coin. The response rate has a massive effect on the statistical validity of any survey.

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How Does Your Product Pricing Affect Customer Satisfaction?

Retently

Apple implements a premium pricing strategy, positioning itself as a provider of high-quality innovative products. However, it still exists, and taking advantage of it through your pricing strategy can significantly affect customer satisfaction. Low pricing can also affect your ability to support your product and its customers.

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8 Best Practices for Securing Customer Surveys

SurveySensum

Take Customer Consent: Prioritize customer consent for survey data collection since this is needed as per law. Taking customer consent also helps in enhancing their trust in your survey process. This will go a long way in creating a loyal and truthful customer base. Image Source 3.

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Customer Experience Influencers You Must Follow – Part 2

Customer Guru

Lincoln is a Customer Success Consultant, keynote speaker and co-author of the book “Customer Success: How Innovative Companies Are Reducing Churn and Growing Recurring Revenue”. He believes that customer success is the way to make customers stick to the brand longer, buy more and advocate for them. Nancy Porte.

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The 2018 Lithy Awards

Lithium

Demonstrate how leveraging technology has powered a successful holistic approach to delivering world-class digital customer experiences. Recognizes a social campaign that has successfully acquired customers, served customers and/or grew a customer base. NEW IN 2018: B2B Community Innovator.

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The 2018 Lithy Awards

Lithium

Demonstrate how leveraging technology has powered a successful holistic approach to delivering world-class digital customer experiences. Recognizes a social campaign that has successfully acquired customers, served customers and/or grew a customer base. NEW IN 2018: B2B Community Innovator.

2018 40
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The 2018 Lithy Awards

Lithium

Demonstrate how leveraging technology has powered a successful holistic approach to delivering world-class digital customer experiences. Recognizes a social campaign that has successfully acquired customers, served customers and/or grew a customer base. NEW IN 2018: B2B Community Innovator.

2018 40