Second to None

APRIL 26, 2018

Understanding the way that employees are performing on the frontlines can serve as a difference maker for brands hoping to create a leading Customer Experience platform. Second To None empowers customer-centric brands to deliver consistent, intentional and authentic consumer experiences.

Brand Values 59

Brand Values Brands Leadership Voice of Customer 59

Russel Lolacher

JUNE 15, 2021

Voice of Customer (VoC) Programs – this is a focus on capturing, analyzing and reporting on all customer feedback—expectations, likes, and dislikes—associated with your company. this exercise collects customer’s feedback about their experiences with and expectations for your products or services.

Employee Experience 128

Employee Experience Customer Service Net Promoter Score 2021 128

GetFeedback

MAY 9, 2019

That’s because a bad customer experience interrupts our day. We don’t expect it as consumers—we anticipate that brands will always meet our needs and wants. So when bad customer experiences happen, the news of it spreads on social channels and by word-of-mouth. What is customer experience management (CXM)? .

Article 337

Article Customer Experience Metrics Customer Journey Mapping 337

Second to None

APRIL 2, 2020

Do Consumers Trust Your Brand? and China, on brand trust and the COVID-19 pandemic from the 2020 Edelman Trust Barometer found there’s an almost unanimous worldwide belief that brands have a critical role during this trying time. Four Traits Consumers Look For in Brands During Crisis 1. In the U.S.,

2020 54

2020 Brands Government Consumers 54

Second to None

MAY 15, 2018

To put it in a nutshell, brand equity can be defined as a value of a brand in terms of how customers perceive that particular brand and feel about it based on their experiences with it. However, saying that brand equity and brand value are synonyms would be a simplification.

Measurement 59

Measurement Brands Social Media Voice of Customer 59

Second to None

MAY 9, 2019

The fact is, customers’ information allows for companies to create a more personalized , low-effort customer experience that ultimately leads to higher satisfaction. Though over the years, customers have grown to be skeptical towards the collection of consumer data. 1,3] [link]. [2][link]. 2][link]. [4] 4] [link]. [5][link].

2018 86

2018 Social Media Consumers Banking 86

Second to None

MAY 17, 2019

Second To None empowers customer-centric brands to deliver consistent, intentional and authentic consumer experiences. We adeptly design and manage mystery shopping, compliance, engagement and voice of customer solutions grounded in strategic relevance, program integrity and actionable insights. 1] [link].

B2B 90

B2B Roadmap Brands Culture 90