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CRM vs CEM: Where should you put the money?

CloudCherry

There’s such a healthy market for customer management and analysis software that they’ve now branched out into two distinctive categories: Customer Relationship Management (CRM). Customer Experience Management (CEM). What is CEM? Why is a Customer Experience Management (CEM) platform important?

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Takeaways from CEM Asia 2018: Quantifying the Impact of CX

CloudCherry

On September 27th, I had the great pleasure of moderating a panel at CEM Asia attempting to answer the question: How do business leaders quantify the ROI of CX? Raju Nair – MD & Regional Head Customer Journey Experience – DBS Bank. Aylwin Tan – Chief Customer Solutions Officer – Ascendas-Singbridge.

CEM 170
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Takeaways from CEM Asia 2018: Quantifying the Impact of CX

CloudCherry

On September 27th, I had the great pleasure of moderating a panel at CEM Asia attempting to answer the question: How do business leaders quantify the ROI of CX? Raju Nair – MD & Regional Head Customer Journey Experience – DBS Bank. Aylwin Tan – Chief Customer Solutions Officer – Ascendas-Singbridge.

CEM 150
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Why every CX team needs to plug into the power of integrations

CloudCherry

A CEM platform is nothing without a little help from its friends. And we at CloudCherry say this as a full-featured CEM platform ourselves. Businesses collect and store a lot of customer data during normal operations, but it’s stored across multiple teams, systems, and servers. Proactive customer service. And here’s why.

CEM 186
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Why every CX team needs to plug into the power of integrations

CloudCherry

A CEM platform is nothing without a little help from its friends. And we at CloudCherry say this as a full-featured CEM platform ourselves. Businesses collect and store a lot of customer data during normal operations, but it’s stored across multiple teams, systems, and servers. Proactive customer service. And here’s why.

CEM 170
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Ecrion Enhances Its Customer Experience Platform Providing More Customization

Ecrion

“For businesses across industries, customer communications and the customer journey are critical to retention and growth. It’s about creating a customer experience that is individualized. Layering AI technology into the customer journey, making it even more individualized for business’s customers.

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The Role of Customer Experience in Telco

Lumoa

As we slowly progress to a post-pandemic reality, customers expect the same type of attention and service to continue. Therefore, leading networks need to focus heavily on the role of the customer journey and understand this model in order to consistently create a great experience. . Strategies to Improve CX in Your Telco.