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A Dozen Crazy Customer Touchpoints Translated

Experience Investigators by 360Connext

Mixed message can make their way into signage, marketing materials, online experiences, and countless other touchpoints within every customer journey. It’s also a great way to bring different departments together and find creative ways to close gaps in communications, processes, and the overall experience.

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Customer Experience Is… What, Exactly?

Experience Investigators by 360Connext

Keynotes, Coaching and Executive Workshops. Kicking off the year or the quarter or the sales meeting with a workshop on how to better focus on customers is a great way to move the needle quickly. Customer-centric Culture & Communications. And much of that culture starts with communication.

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How Outdoor Equipment Stores Can Give Great Customer Service

CSM Magazine

By prioritizing an understanding of customer needs and preferences, both in your retail store environment and online shopping experience, you’ll create a positive experience that keeps them coming back for more. Embrace digital communication channels and CRM integration to make a lasting impression on your customers.

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5 Customer Journey Mapping Mistakes that Lead You Nowhere

Experience Investigators by 360Connext

If we can understand that, then we can understand what and how and when to sell, communicate and appreciate them! I attended a workshop from a large organization well known for journey mapping. We all want to better comprehend why our customers behave the way they do and when they make certain choices.

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How to Know if Your CX Strategy Is Fake

Experience Investigators by 360Connext

I’m a big believer in mapping the experience. But I’ve seen this become the latest shiny thing in customer experience. Hold a workshop! The process of mapping and those workshops should result in participants internalizing how they fit in the overall experience and how mapping can help.

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Customer Experience Digitization: 7 Strategies to Get The Best Results

Lumoa

For instance, according to Salesforce, 57% of users prefer online communication channels , while 83% expect immediate assistance when contacting a company. Seamless experiences With the aforementioned multi-channel personalization comes another factor: the ability to offer an omnichannel experience.

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Recreating Dealer Magic in an Omnichannel World

Thunderhead

One CEO of the top five spoke recently of ‘end-to end’ online retailing of new and used cars – from research to purchase and finance, plus delivery and signatures: “It’s about making effortless journeys for customers, not complex processes”. It was thought-provoking; Jamie’s visual would not be out of place at a customer experience workshop.