Remove Consumers Remove Insurance Remove Marketing Remove Rewards Programs
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4 customer-based strategies health care can learn from retail

Alida

Smartphone and personal computer buyers have countless options on the market today. Plus, the community has inspired a website redesign and improvements to internal operations and marketing strategies that put patients first. Encourage engagement and positive behaviors with tech-enabled rewards programs.

Retail 154
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How Hong Kong’s top brands lead with relationships

Alida

With more than 200 leaders in insight, innovation, marketing and customer experience in attendance, the luxurious MO was the perfect location for the sold-out, informative event. As Hong Kong’s most popular lifestyle and rewards program, Asia Miles is redefining and pushing the boundaries of what modern-day rewards programs look like.

Brands 124
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Consumer banking: money can’t buy loyalty

Currency Alliance

Many consumers now ‘multibank’[iii], keeping their traditional provider on-hand for the same reasons they always did, but branching out in search of enhanced value. In 2000, UK consumer bank Halifax launched a fairly successful marketing slogan: the people that give you extra [iv]. Actually, they do. Extra what?

Banking 40
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Customer Retention Strategies for Banks: Customer Experience is Key

ReviewTrackers

A few more statistics reveal how customer experience — more so than digital strengths, rewards program, or coverage options — could be the key for banks that prioritize customer retention. 80 percent of consumers would switch financial institutions for a better experience. times higher, and their customers are 2.1

Banking 123
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10 Cool Chatbot Examples to Inspire Your Project

Inbenta

TravelClub is the leader reward program in Spain with over 6 million subscribers. Due to their large number of visitors, Stubhub was looking for a way to cater to some markets in a more automated way. It has a well-thought tone-of-voice, that creates a sense of belonging with the consumer, i.e. “Sorry, gorgeous”.

Insurance 105
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Overcoming the Great Resignation with Lessons Learned from CX Best Practices

CSM Magazine

Understand Your Employee Journey —When it comes to marketing a product, the customer journey is an integral factor in deciding which touchpoints and messages make sense for a specific customer in a specific moment. The same is true for your employees. Bank, Wells Fargo, United Health Group, numerous credit unions and manufacturers.

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Measuring Retention and Marketing ROI

SuiteCX

Marketing teams are spending big on rewards, partnerships, agencies, data capabilities and marketing technology. Loyalty has become table stakes in most consumer facing sectors. Having a loyalty program is becoming a cost of doing business, a hygiene factor. Especially if a loyalty program is part of your strategy.

ROI 40