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The next generation: Leveraging customer success to drive value

Totango

It’s important to spend time analyzing your data to understand why your customers are making certain choices and determine what elements of the health score are most important to retaining and growing your customer base. However, a customer’s health score is constantly shifting.

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Getting Started with Location Intelligence: Personas

Gravy Analytics

One of the most powerful uses for Persona data is appending it to your customer records. By understanding the various personas of your customer base, you can instantly segment your customers into like-minded groups, design interest-based customer engagement campaigns, or inform new products and services.

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Customer Growth Game Changer: Totango Breaking Records and Rewriting the Rules for Customer Success

Totango

Amid the constant changes from the COVID-19 pandemic last year, our customers changed the game in their own industries, adapting to the unknown with resilience and innovation by transforming their customer interactions at unprecedented speed. Are you ready to start changing your customer success game?

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Forrester: Advocate Marketing Is Critical To B2B Success

Influitive

Brands that focus on developing personal relationships with customers and driving engagement across their lifetime are better able to win, serve and retain customers. Advocate marketing, along with stronger customer success programs, ensures we can do that.”.

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[Q&A] Ready to Scale: The Tech Stack That Drives Your Digital Customer Success Program

ChurnZero

A] Anika: A lot of communities start from you wanting to get your customers engaged and having them talk to each other. But when you are starting a community strategy, and you are thinking of launching a community, remember that it takes a while for any customer base to start engaging in a community.

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[Q&A] Ready to Scale: The Tech Stack That Drives Your Digital Customer Success Program

ChurnZero

A] Anika: A lot of communities start from you wanting to get your customers engaged and having them talk to each other. But when you are starting a community strategy, and you are thinking of launching a community, remember that it takes a while for any customer base to start engaging in a community.

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Everything you need to know about Customer Segmentation

SurveySensum

In geographic segmentation, customers are divided by their location, usually at the country and city levels. Geographic segmentation is greatly helpful for global businesses where the requirements of customers change wildly from city to city. . It allows you to segment customers more accurately and effectively. .