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A Dozen Crazy Customer Touchpoints Translated

Experience Investigators by 360Connext

Until you can truly walk in your customers’ shoes and feel what they feel when they encounter every touchpoint, you’ll never know how these small but powerful interactions translate to the customers, and the worst ones are often invisible from the inside. Do you have a customer journey map?

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5 Silent Issues that Destroy Customer-Focused Innovation

Experience Investigators by 360Connext

Co-creation sessions, customer journey workshops and customer-focused innovation summits can sound so sexy and intriguing. We envision a group working cohesively, rolling up their collective sleeves to create an improved customer-centric culture and earn long-term loyalty from customers.

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Exploring Customer Journey Mapping – An Interview with Jim Tincher

SurveySparrow

Unfortunately, there are a lot of CX consultants out there who will tell you that you can drive change by gathering your teams and having them imagine that they’re customers, then throwing around a few Post-it Notes and brainstorming ways to improve the experience. Jim: Well, naturally, I think our book, How Hard Is It to Be Your Customer ?

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Our 2017 Journey Mapping Workshop Schedule

Kerry Bodine

Join us for a hands-on customer journey mapping workshop in 2017! I’m thrilled to announce our 2017 lineup of open enrollment journey mapping workshops: February 21 & 22 in San Diego. The customer focus is extremely valuable! Want to chat about whether this workshop is right for you?

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Why Your Customer-Centric “Breakthrough” Is Not Working

Experience Investigators by 360Connext

Sometimes becoming a more customer-focused organization happens with a few baby steps. We look for the paths they create, based on the barriers they’ve encountered with the channels, processes and journeys created for them. Then we slide right back to where we were before DAY ONE. But all is not lost!

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CX Consulting 101 – Using CX Research to Understand Your Current State

Strativity

Build understanding and engagement with Customer Journey Mapping. Done right, customer journey mapping is a great early step to understand your customer experience and create a foundation for additional CX discovery. Dive into the qual and quant of customer experience research.

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Customer Experience Influencers You Must Follow – Part 1

Customer Guru

Carol Buehrens is a leading customer experience expert, best-selling author, and professional speaker. She has over 30 years of experience in the industry and is renowned for her powerful presentations and workshops. He is a highly influential freelance customer experience consultant and a CCXP. Chip Bell Follow @ChipRBell.