ShepHyken
FEBRUARY 1, 2021
My Comment: As customers move to accepting the digital experience – and expecting the companies and brands they do business with to provide a good experience – it’s important to understand what customers want. Deep Dive: How Rewards Programs Can Fuel Customer Spending by PYMNTS. Follow on Twitter: @Hyken.
ShepHyken
JUNE 21, 2021
The Wise Marketer) Too many reward programs solely focus on the points, rather than on the rewards their points or miles make possible. And without rockin’ rewards, the points are without meaning. Do your rewards hit the “must-have” mark that turns casual customers into brand fans? by Tom Ryan.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
ShepHyken
JANUARY 26, 2022
He was emailing everyone who is a member of the MyWalgreens rewards program. You must let your customers know you are listening to them! . Shep Hyken is a customer service expert, keynote speaker, and New York Times, bestselling business author. His message was short and to the point. Follow on Twitter: @Hyken.
ShepHyken
OCTOBER 11, 2021
What’s interesting is that the Champions category more than doubled from 6% to 14%, which tells me more companies see the benefit of customer experience. Are Hotel Loyalty and Rewards Programs Enough to Keep Customers Loyal to the Brand? I’ve said this many times before: Customer service is not a department.
ShepHyken
NOVEMBER 26, 2018
Customer Retention Made Easy by Samir Palnitkar. The Wise Marketer) Companies are realizing the importance of focusing on their repeat customers and designing special loyalty rewards program exclusively for this category of customers. There a lesson or two you’ll get from them as well.
ShepHyken
SEPTEMBER 9, 2019
When Loyalty Rewards Expire, So Does A Customer’s Loyalty by Dan Gingiss. Forbes) Rewards programs can be lucrative for loyal customers, but when companies add lots of rules and restrictions to a loyalty program, it can actually have the opposite effect. Follow on Twitter: @Hyken.
ShepHyken
APRIL 20, 2020
My Comment: I’ve always said that many loyalty programs are often marketing programs, where repeat purchases earn points or free merchandise. A research team at Washington University Business School came out with some interesting research about how just being part of a simple loyalty or rewards program, drives repeat business.
Expert insights. Personalized for you.
140 
Let's personalize your content