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Building a Better Loyalty Program (and the Reward for Getting It Right)

BlueOcean

Check your wallet (digital and/or physical) – do you have loyalty cards for your favorite retail outlets? loyalty programs on average. Ulta tells a similar story— 95% of their revenue comes from their loyalty program members. The data is clear—loyalty pays… but it is often harder to achieve than it looks.

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The leading retailer in omnichannel experience: Sephora

Customer Guru

What is an omnichannel experience? Omnichannel experience is not just a buzzword. Omnichannel experience is a revolutionary multichannel approach for marketing, selling, and serving customers in order to provide a cohesive customer experience. Why is omnichannel experience important?

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7 Proven Customer Retention Strategies Every Retailer Should Know

SurveySensum

According to the research study conducted by Harvard Business School, The Economics of E-Loyalty , increasing customer retention rates by 5% increases profits by 25% to 95%. These programs will help you foster a long-lasting and meaningful relationship with your customers. But why is that a big issue?

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QSR: How Restaurant Brands Can Compete With Third-Party Delivery

Strativity

Restaurant brands that invested early in proprietary customer engagement platforms are now stronger, including Starbucks with its highly personalized mobile app, Pizza Hut with its top-rated loyalty program, Panera with its brand-defining digital customer experience, and Chick-fil-A with its outstanding omnichannel platform.

Brands 52
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Smarter Demos: Using Insightful Customer Analytics to Drive Loyalty

Oracle

In this 10th video on the Smarter Demos series, we take a look at some of the latest in omnichannel retail technology. So this persona that we’re looking at right now is loyalty manager, but there are other personas available, and customers can build their own. Is your company doing a good job of capturing customer information?

Demo 45
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Nike Is Setting The Standard For Omnichannel Loyalty In Every Industry

Forrester's Customer Insights

As 2019 winds down, I’m getting more questions about what’s going to be new and next in loyalty in the coming year. Most marketers understand that earning loyalty is bigger than rewards programs and incentives, that it’s important to treat different customers differently.

Loyalty 29
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How Important is Customer Service in Travel and Tourism?

Bold360

Travel and tourism can be difficult areas for retaining customer loyalty, with websites set up exclusively to pit brands against one another on the best deals for hotels and rock-bottom prices on flights. Inspiring Real Loyalty, No Cards in Sight. engender loyalty! How Can You Build Human Loyalty to Beat the Competition?

Tourism 56