Forrester's Customer Insights

OCTOBER 18, 2023

I’ve been prepping for a detailed evaluation of this technology market for some time, and I’m excited to announce that The Forrester Wave™: Digital Accessibility Platforms, Q4 2023, is now live!

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Forrester's Customer Insights

JUNE 29, 2023

I aim to help clients understand the technologies available to help them scale and report on the progress of their accessibility programs, starting with our just published Forrester Landscape on the Digital Accessibility Platforms market.

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Forrester's Customer Insights

MAY 15, 2024

In 2023, we saw more firms commit to digital accessibility, with emerging regulations bringing a sense of urgency to the work. Here are a few of the highlights from the past year and advice to help firms mature their digital accessibility efforts in 2024.

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SurveySparrow

FEBRUARY 22, 2023

Qualaroo is a fantastic user research & feedback tool, but truth be told, there are better 12 better alternatives to Qualaroo. 12 Absolute Top Qualaroo Alternatives For 2023 Time to let the cat out of the bag here. Here are the 12 Qualaroo alternatives worth trying in 2023: SurveySparrow Parlor.io

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Forrester's Customer Insights

MAY 18, 2023

Today is Global Accessibility Awareness Day (GAAD), a day focused on digital accessibility and inclusion. Why do we need a day dedicated to this?

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Gainsight

JANUARY 18, 2023

At Gainsight, we’re FIRED UP to kick off 2023 with our quarterly product launch event, Evolve. . At our last Evolve event, we discussed how to leverage digital customer success strategies to proactively drive outcomes for users and durable growth for SaaS businesses. . These efficiency gains deliver time back to users. .

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Forrester's Customer Insights

NOVEMBER 22, 2023

October 30, 2023 came and passed — the date that marked the end of Broadcom’s fiscal year and the promised close for its $61 billion VMware acquisition. In anticipation of that timing, VMware shareholders were given until October 23 to decide whether to accept Broadcom shares at $142.5 per share or cash payment, of which […]

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Forrester's Customer Insights

JUNE 27, 2023

In the recently published report, The Forrester Wave™: Augmented Business Intelligence Platforms, Q2 2023, we wrote that “ThoughtSpot’s continued focus on conversational user experience (UX) is no longer differentiating.”

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Forrester's Customer Insights

DECEMBER 8, 2023

Broadcom Will Divest VMware’s EUC And Carbon Black Businesses In the latest installment of the Broadcom VMware acquisition saga, Broadcom CEO Hock Tan announced on Broadcom’s Q4 2023 earnings call last night that the semiconductor giant will be divesting two VMware business units: end-user computing (EUC) and Carbon Black.

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BirdEye

JANUARY 16, 2024

Data-driven decision-making Integrated CRM systems provide businesses with rich, actionable insights. Businesses can make informed decisions about experience marketing strategies , sales approaches, and customer service improvements by analyzing customer data and trends. Enhances customer service through better insights.

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SurveySensum

JULY 20, 2023

This will help you identify touchpoints with the friction, take the required action, and improve the overall retail experience. To address this, we have put together a comprehensive guide that provides insights into common pain points in both digital and in-store retail experiences , providing actionable strategies to resolve them.

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Forrester's Customer Insights

JUNE 26, 2023

After Figma’s announcements last week at Config 2023, bridging design and development the right way and stepping smartly into AI-assisted digital product creation, we predict the company will add modes for other roles, too, in addition to designers and developers, leading to a more inclusive and collaborative understanding of design.

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Forrester's Customer Insights

NOVEMBER 29, 2022

A few weeks ago, I had the opportunity to attend the Tanium Converge conference in Austin, Texas.

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Gainsight

DECEMBER 20, 2023

Knowing how deep (or shallow) customers’ product adoption may be is critical to driving them to achieve value, engaging at the right moment in the right channel, and improving overall customer and user experiences. Ultimately, Product teams need better and deeper insight into customers’ pain points and challenges.

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